MCM Excels Retail Productivity with AIOPSGROUP™

MCM Worldwide is a leather luxury goods brand. MCM’s vision is to revolutionize luxury fashion accessories and travel goods by combining craftsmanship and value for today’s modern generation of Global Nomads.

Through innovation and timeless design, MCM combines iconic German-engineered functionality with traditional craftsmanship, offering a heritage of elegance. MCM established itself as a global luxury brand through European artisanship with a refined mastery of skills, handcrafting elegant products with flawless quality materials. A long-time favorite of royalty and celebrities, MCM boasts architect-designed boutiques in chic cities such as Berlin, Dusseldorf, London, New York, Athens, Beijing, Shanghai, and Seoul, and is sold by prestigious retailers all over the world. Currently, MCM operates 20+ online sites supported by the Salesforce Commerce Cloud platform.

As MCM continues to expand its brand and further establish its presence, the focus on omnichannel performance brings retail stores closer to the digital world. Today there is an opportunity to deliver omnichannel from the online side of the business. To ensure this, MCM also focuses on retail productivity, including its store employees. MCM observed the opportunity to improve in-store managers’ productivity due to the manual assignments that were taking away from revenue-generating tasks. MCM reached out to AIOPSGROUP™ to analyze, recommend, and automate daily store reports available in real-time for the US market.

AIOPSGROUP™ solution empowered MCM to have an automated report as a single and reliable source of data for retail brick-and-mortar operations. True to the MCM innovation approach, MCM expands on intelligent infrastructure for digital and physical stores with decentralized commerce systems. This automation increases in-store managers’ productivity by 6%.